President Barack Obama announced through a video today that he will be running for reelection in 2012. They are expected to spend about a billion dollars to get him reelected. From his his campaign;
“The politics we believe in starts not with expensive TV ads or extravaganzas, but with you — with people organizing block-by-block, talking to neighbors, co-workers and friends.
And that kind of campaign takes time to build. So even though the race may not reach full speed for a year or more, the work of laying the foundation for our campaign must start today.
In the coming days, supporters like you will begin forging a new organization that we’ll build together in cities and towns across the country. And we’ll need you to help shape our plan as we create a campaign that’s farther reaching, more focused, and more innovative than anything we’ve built before.
We’ll start by doing something unprecedented: coordinating millions of one-on-one conversations between supporters across every single state, reconnecting old friends, inspiring new ones to join the cause, and readying ourselves for next year’s fight.”
President Obama’s first campaign ad for 2012: